A small consultancy for broadcast production teams
newsfuri is based in Shrewsbury and has advised television and live production teams on studios, cameras, lighting, sound and workflow since 2013.
How a gallery operator became a consultant
newsfuri began in 2013 in Shrewsbury, founded by Helen Marsh after years working in television gallery operations. The company is still small by choice. It advises networks and live event producers on the technical decisions that shape how a programme is made.
Helen spent her early career in the gallery, where she saw how much of a programme's success depends on decisions made long before anyone goes on air. A studio layout that blocks a sightline, a cable run planned as an afterthought or a lighting plot drawn without the camera positions in mind all cost time on the day. She founded newsfuri to help teams settle those questions at the planning stage, when they are still cheap to change.
The work covers studio design, camera control, lighting, sound and workflow. Each area is handled by someone who has done the job on a live production, not only studied it. Helen leads studio design and workflow reviews, Daniel Okafor plans lighting and camera positions, and Priya Shah advises on audio chains and file-based workflows. Clients deal directly with the person who will do the work.
We write as well as advise. Many of our technical guides are written by Priya and published on this site, because we found that the same questions come up again and again from production managers and engineers. A clear written explanation, with the reasoning shown, is often more useful to a busy team than a meeting. Where a job needs more than a guide, we take on planning and workflow projects.
Our projects are usually specific and bounded: a studio refit, a camera control selection, a lighting plot for a new news set, a written review of how content moves from camera to transmission, or a technical run sheet for a live event. We say at the start what we will deliver and what we will need from the client, and we put it in writing.
We are based at 14 Castle Foregate in Shrewsbury and work with teams elsewhere in the country and beyond. Much of the early conversation happens by telephone and email, and we visit studios and venues when a plan depends on seeing the space. We would rather understand a problem properly than offer an answer too quickly.
How our approach took shape
newsfuri
- Founded
- 2013
- Today
- 2026
Starting in the gallery
Helen's years in television gallery operations taught her where planning fails in practice, and that experience still shapes how we look at any studio or workflow.
Founding the consultancy
In 2013 newsfuri opened in Shrewsbury with a narrow aim: to give production teams clear, practical advice on studio design and the systems around it.
Widening the specialisms
Camera control, lighting and sound were added as dedicated areas, each led by a specialist, so that advice on one part of a studio considers the rest.
Writing things down
We began publishing technical guides after noticing the same questions from many teams. Priya writes much of this material, and it shapes how we present our own project work.
Reviewing workflows
Production workflow reviews grew from the observation that good equipment can still be held back by how content moves between people, and a written review makes that visible.
Planning live events
Technical run sheets and equipment plans for live broadcast events now sit alongside studio work, and the same habit of clear documentation applies to both.
Talk to us about your studio, event or workflow
Tell us what you are planning, whether a studio design, a camera or lighting arrangement, sound support or a workflow review, and we will reply with how we could help.
Contact